UNTAMED AUTO PROMO VIDEO

I assumed the producer role for this promotional video aimed at engaging affluent Chinese residents in Toronto via WeChat. Our concept centered around showcasing a chic, exclusive downtown detail shop. Collaborating closely with our client, we curated a visual narrative that resonated with the urban hip-hop aesthetic, a preference we identified through meticulous research. The video was meticulously crafted to captivate this demographic, ensuring maximum impact.

Budget for Production: $1000

WeChat Impressions: 2123

Click-Through Rate: 23%

Conversion Rate: 2.5%

ROI: 251%